Beauty and the Brain

I’ll admit it I love Jamie Durie. Here’s a man who was famous for his glistening pecks, and his ability to flip over his head while simultaneously writhing semi-naked and yet today, nannas all over Australia queue up to get his latest garden design book and my husband oohs and ahhs over (no, not his pecks) but his outdoor wall gardens. He’s moved from beauty and brawn to brains and business savvy.

Another beauty to brains example is Tyra Banks. Obviously beautiful she was making astute moves even when she was still marketing with just her beauty. When her body started to change and become fuller than the rake thin models of the day instead of starving herself to remain on catwalks she shifted her career over to a market that appreciated her increasing… er assets, the swimsuit edition of Sports Illustrated and Victoria’s Secret. Since retiring from modeling full time she’s shown the brain that’s also a sizeable asset in starting up Bankable Productions under which she helped create America’s Next Top Model which is now a worldwide franchise.

I guess you can simply use your beauty to get what you want a’la Anna Nicole Smith or more impressively you can leverage the connections and experience you get from your beauty and parlay that into further dealings where your brain also gets to shine.

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Farwell And Take A Risk!

With my husband’s line of work (fire fighter / police office / spunky uniform wearer) I send him off to work each and every day with “I love you and… be careful”. In his lines of work, the “be careful” seems really fitting to me.

But what should he say to me as I head in to work? Perhaps he should send me to work with “take a risk” instead of “be careful”?

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Book Review - Startup Nation by Jeff and Rich Sloan

Entreprenurial Advice from the Nice Guys Next Door

Jeff and Rich Sloan, although I've never met them or spoken with them, come across as nice down to earth guys (who just happen to have done some pretty amazing things in the business world). Startup nation is easy to read, offers compelling and unique examples of both their own success and other's to illustrate their points and has a really friendly tone to it. Reading in Australia, there were a few pages that were quite USA-centric that weren't of much relevance to me, but a few out of 275 pages of quality isn't much to worry about. Useful, practical, inspiring and all around great reading for the entrepreneur / inventor or business person inside us all.

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Want Inspiration?

My motto has always been that if you want inspiration, “pick up a book”. After today’s experiences I may have to change it to “talk to the parent of an entrepreneur”.

I met the very proud parents of two young entrepreneurs who gave me new inspiration today. One couple told me about their nine year old (no, that’s not a typo) who started her own card making business.

And then another proud Dad told me of his ingenious 12 year old who took her cute pets down to their local council market and started charging the other kids $1 to pet and play with them! How bloody creative is that! To top it off, they expanded their business and started doing parties on request!

Suffice it to say I left those conversations thinking I’d started OLD at 15 and sufficiently inspired to keep on innovating.

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The A-Z Guide For The Future Entrepreneurial Superstar

Want to be an entrepreneur? So do a lot of people! And a lot of people go to their grave saying “I wish I’d…” and “If only I’d…”. If you’re determined not to be one of them, run through the A-Z and see if you’re on track.

Action – nothing starts without it. What are you doing today, right now (not tomorrow) to get you closer to your goals?

Bare yourself… (to yourself). Ask what it is you really want, what are you passionate about and what are you prepared to do to get there. More importantly, what are you not prepared to do to get there.

Care – Any entrepreneurial endeavour that has clients who care about the company has one leg up. Who are your raving fans? Who cares about what you do? What can you do to further cultivate that?

Dare – Risk doesn’t necessarily have to mean risky, but any entrepreneur dares where others don’t. Are you ready to be daring?

Eat up knowledge – anywhere you can and do it daily.

Friends – know who your real ones are and keep them close to you as you rise to the top.

Get up and go. No-one can train this into you. If you get up in the morning and want to go back to bed rather than off to pursue your entrepreneurial visions – get new visions that inspire you to get up and going.

Hug it out. Thank often and sincerely. Clients, staff, mentors, friends, parents and even your garbage person if they’ve helped you.

Individuality – what makes you special, unique and individual? How can you harness your special talents

Joke – keep laughing and smiling, you’ll need it for those less than perfect days.

Kill them with kindness. There is only one type of revenge you should ever enact on people who’ve slighted you in the business world, or said you couldn’t make it. Become amazingly successful! Nothing else you can do would make their stomachs turn even half as much.

Leverage – get the most talented people you can around you (people who are a heck of a lot smarter than you in their field). If you want to be all and do all yourself you’ll never have a saleable scaleable business.

Motion. Stay active in your mind and in your body. You’re no good to anyone if you’re not fit and healthy.

No. Learn how to say it. You can’t get to the top being everything to everyone.

Off switch. Find yours. Whether it’s yoga, gazing into your partner’s eyes or a marathon xbox-ing session, learn how to turn it off when you need to.

Passion! Even if your business is cleaning toilets, find something you can be passionate about within it. Whether it’s the systems, the service, the clients or even the relaxing sound of toilets flushing!

Questions – ask heaps! Find people who have done what you want to do, who drive the car you want to drive, whose staff think of them the way you want to be thought of and ask them questions.

Rough, tough and ready for critics. Got your tough outer shell on? The ride won’t always be easy and the comments about you won’t always be pretty.

Systems. Put them in place early and assess often. If your business can’t work without you – it’s not a business, it’s just a job for you.

Toxic people – get them out of your life! If you work with them, are friends with them or even have them in your family – stop hanging around them all the time. Strive for associations with positive, fabulous people who make you a better person.

Ubercool. Can you and your business be übercool? Are you setting in place the things that will make people one day say “I want my business to be just like ”

Voice. Find yours and make it heard. Publicity, press releases, media schmoozing – it’s all out there for free if you can make your voice heard.

Want a lot of stuff (success, things, travel, lifestyle, to be able to be philanthropic). Want it badly. And then get out there and get it.

X-ray like vision – use yours to stay on top of the latest trends, movements and shifts in your industry and in others. Challenge the status quo at every opportunity!

You are the CEO of your own life. What are you going to do with it?

Zorbing – do it or something you think is as much fun (skydiving, ride a roller coaster, travel to the pyramids, join the mile high club) as often as you can – why do you want to be an entrepreneur if not to do amazing things with your personal life as well.

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Book Review - Secrets of Internet Entrepreneurs Exposed by Dale Beaumont

In my opinion this is far and away one of Dale’s best Secrets Exposed books. The contributors experience and content varies widely as do their suggestions and tips for new players. Whether you’re in business online now or you’re considering it in the future, if you can’t get value from this read, you’re not trying.

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