Tuesday, February 26, 2008

What does your business card say about you?

Last year I spoke at a real estate convention in Las Vegas (baby) where I had the opportunity to network with 30,000 real estate professionals (I said opportunity – not ability!)

As per usual at these events the business cards were a-flyin’. I got quite a few comments on my card – which I usually do because it’s a little different. It’s half the size of a normal card and has a large rhinoceros beetle (our company logo) on one side. Just the mere fact that it’s smaller and a little different makes people comment (and as you’ll see below we still have a way to go towards making ours really memorable).

While in Vegas I received a business card from a lovely chap from the UK. I looked at it and thought, classy, half fold out style, matt finish – nice. But then when I opened it up, there was a printed message that said “In case Las Vegas was all a blur, we met at NAR 2007”.

How bloody clever I thought! A small print run of cards for an event like this completely made him stand out in my mind.

Does your business card do that for you?

What about these cards – who do you think the recipient is more likely to remember – you from your card, or one of these?

And if you’d like to see some more of the best and most bizarre business cards in the world, check out the following sites and get some inspiration:






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By Kirsty Dunphey with 1 comment


Kristy, I love that NAR business card. I have also heard of business cards that double as coupons and are laminated. So many clever options, the standard ones just won't do.

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